Client
Aushorse
Overview
As the marketing body for Australia’s thoroughbred industry, Aushorse promotes local excellence to a global audience. The Investor’s Guide website was designed to simplify the journey into ownership and investment, offering clear, engaging information in a polished and professional format.
Client
Aushorse
Industry
Events
Service
Web Design
Digital Design
Duration
6 Weeks
The Challenge
The challenge was to create a platform that catered to both international investors and first-time local owners—balancing detailed content with accessibility and visual appeal, while maintaining industry credibility.
The Solution
A clean, modern website was built using elegant typography, rich visuals, and intuitive navigation. The design reflects both prestige and approachability, with clear pathways for learning, exploring, and reaching out for support.
The Result
The Investor’s Guide has become a central touchpoint for Aushorse, increasing engagement, encouraging investment, and positioning Australia as the global leader in thoroughbred racing and breeding.
