Hi there, i'm po!

Hi there, i'm po!

Hi there,

Brand & motion

Brand & motion

i'm po!

designer

designer

brand &

motion

designer

who am i

My love for Japanese culture hit me like a ton of cherry blossoms when I watched Princess Mononoke by Hayao Miyazaki. This cinematic gem kicked off my obsession with anime, films, and photography. Now, I navigate life with creativity and beauty as my trusty sidekicks. Music? Oh, I’ve got opinions. While today's charts often make me cringe, there are shining exceptions like The 1975, Porter Robinson, and DEAN that restore my faith in humanity’s eardrums. And don’t get me started on soundtracks-movies, anime, video games: these are my life's playlists.I’ve got a serious case of wanderlust. Traveling and diving into new cultures are my jam, constantly feeding my creative and curious spirit. A big shoutout to Miyazaki for steering me towards the magical realms of graphics, photography, and everything aesthetically pleasing. Now, here’s a plot twist: I’m pretty handy in the kitchen! Not sure if it’s Miyazaki’s influence, my Italian genes, or just my sheer love for food, but I can whip up a decent meal.
It might not directly translate to graphic design skills, but hey, everyone loves a good cook!

I bring years of valuable experience in brand and motion design, having contributed significantly to projects at renowned organizations such as IBM, where I served as a graphic lead with the tender consulting team, and at Landor during an internship where I worked on projects like SCJohnson - Duck, Intium, Cannafox, including the Brisbane 2032 Olympic Games. Additionally, my tenure at Made Agency further honed my skills in creating compelling visual narratives and effective brand strategies. These experiences have equipped me with a deep understanding of design principles, client collaboration, and project management, making me well-prepared to contribute effectively to new creative endeavors.

Process

HOW I WORK

REQUEST PROJECT

It all starts with your project request. I listen carefully to understand what you need and your ideas. Your ideas are my inspiration, and understanding your goals is my top priority.

01

STRATEGY SESSION

In this step, creativity takes center stage. I delve into brainstorming sessions to conceptualize your project. This is where I explore innovative solutions and artistic approaches to bring your vision to life.

02

DESIGN & DEVELOPMENT

With a clear concept in mind, we move to the design phase. This is where I weave together visual elements, user-friendly interfaces, and all the creative components that will make your project stand out.

03

FEEDBACK

Your feedback is invaluable. I present the design work to you for your input. I'm dedicated to collaboration and will make revisions as necessary to ensure the final product aligns perfectly with your artistic vision.

04

LAUNCH

After your approval, it's time to release your project to the world. I handle all the technical details, ensuring a seamless launch. Your project is introduced to the public, where it will inspire and engage.

05

REQUEST PROJECT

It all starts with your project request. I listen carefully to understand what you need and your ideas. Your ideas are my inspiration, and understanding your goals is my top priority.

01

STRATEGY SESSION

In this step, creativity takes center stage. I delve into brainstorming sessions to conceptualize your project. This is where I explore innovative solutions and artistic approaches to bring your vision to life.

02

DESIGN & DEVELOPMENT

With a clear concept in mind, we move to the design phase. This is where I weave together visual elements, user-friendly interfaces, and all the creative components that will make your project stand out.

03

FEEDBACK

Your feedback is invaluable. I present the design work to you for your input. I'm dedicated to collaboration and will make revisions as necessary to ensure the final product aligns perfectly with your artistic vision.

04

LAUNCH

After your approval, it's time to release your project to the world. I handle all the technical details, ensuring a seamless launch. Your project is introduced to the public, where it will inspire and engage.

05

EXCPERIENCE

MY CAREER JOURNEY

October 2023 - Present

Made Agency (Sydney)
Brand & Motion Designer

At Made Agency, I’m having the opportunity to bring brands to life from the ground up, working closely with clients to understand their vision, goals, and the unique essence behind their story. From developing full visual identities, including logos, colour systems, and corporate assets to crafting motion pieces that add energy and emotion, my role bridges strategy and creativity. I also collaborate with UX/UI designers to translate each brand’s identity into intuitive, visually aligned digital experiences. Every element, from a logo animation to a simple business card, is designed to not just look good but to feel right, and leave a lasting impression.

October 2023 - Present

Made Agency (Sydney)
Brand & Motion Designer

At Made Agency, I’m having the opportunity to bring brands to life from the ground up, working closely with clients to understand their vision, goals, and the unique essence behind their story. From developing full visual identities, including logos, colour systems, and corporate assets to crafting motion pieces that add energy and emotion, my role bridges strategy and creativity. I also collaborate with UX/UI designers to translate each brand’s identity into intuitive, visually aligned digital experiences. Every element, from a logo animation to a simple business card, is designed to not just look good but to feel right, and leave a lasting impression.

March 2023 - June 2023

Landor (Sydney)
Next Gen Band Transformer

During my time at Landor, I had the chance to collaborate with an incredibly talented team on a range of motion projects that brought their brand stories to life. I worked on animations for key case studies including Furphy, the Australian Open, Team Global Express, and Local, adding energy and narrative to already powerful creative work. Alongside senior designers and the creative director, I also contributed to branding projects for both national and international clients such as Singtel, SC Johnson Duck, Stockland Aura, and Oral-B. One of the most exciting moments was being part of the visual development for the Brisbane 2032 Olympic Games, an inspiring opportunity to contribute to something iconic on a global stage.

March 2023 - June 2023

Landor (Sydney)
UI / UX Designer

During my time at Landor, I had the chance to collaborate with an incredibly talented team on a range of motion projects that brought their brand stories to life. I worked on animations for key case studies including Furphy, the Australian Open, Team Global Express, and Local, adding energy and narrative to already powerful creative work. Alongside senior designers and the creative director, I also contributed to branding projects for both national and international clients such as Singtel, SC Johnson Duck, Stockland Aura, and Oral-B. One of the most exciting moments was being part of the visual development for the Brisbane 2032 Olympic Games, an inspiring opportunity to contribute to something iconic on a global stage.

May 2019 - May 2022

IBM (Rome)
Graphic Designer

At IBM, I held the role of sole graphic designer within a specialized team supporting the Vice President of the Health and Public Sector. In this position, I was responsible for elevating the visual impact of high-stakes tender submissions through thoughtful design and strategic storytelling. I created high-quality graphics, layouts, covers, and 2D animations that clarified complex information and enhanced communication effectiveness. Working on projects for major institutions such as the Italian government’s cybersecurity division, the polygraphic institute for e-passports, and Poste Italiane, I contributed to proposals that combined precision, trust, and visual clarity at the highest level.

May 2019 - May 2022

IBM (Rome)
Graphic Designer

At IBM, I held the role of sole graphic designer within a specialized team supporting the Vice President of the Health and Public Sector. In this position, I was responsible for elevating the visual impact of high-stakes tender submissions through thoughtful design and strategic storytelling. I created high-quality graphics, layouts, covers, and 2D animations that clarified complex information and enhanced communication effectiveness. Working on projects for major institutions such as the Italian government’s cybersecurity division, the polygraphic institute for e-passports, and Poste Italiane, I contributed to proposals that combined precision, trust, and visual clarity at the highest level.